Ross Video Acquires LAMA, Adding Advanced Audio Mixing and Cloud Audio Technology
Ross Video Acquires LAMA, Adding Advanced Audio Mixing and Cloud Audio Technology
Ross Video, a global leader in live production technology, has acquired LAMA, a developer of advanced audio production software known for innovative live mixing solutions. The acquisition strengthens Ross Video’s audio solution set and core audio technology while adding a highly experienced team focused on audio.
“We are excited to welcome the LAMA team to Ross. Ross Video has built its legacy on giving our customers everything they need to connect with their audiences. This acquisition extends our audio capabilities, both on-premises and in the cloud.”
— Jeff Moore, Executive Vice-President & Chief Marketing Officer, Ross Video
“LAMA was built to challenge the traditional complexities of live audio. Joining Ross Video allows us to keep innovating while expanding access to our technology through a trusted global brand.”
— Ewan Cameron, Co-founder and CCO, LAMA
“We’re always listening to our customers, and they kept telling us how impressed they were with LAMA’s intuitive approach to audio mixing. When we took a closer look, it was clear LAMA had built something truly special: technology that’s modern, efficient, and aligned with the needs of today’s operators.”
— Nigel Spratling, Vice President of Production Switchers, Ross Video
LAMA’s Software-based Audio Production
LAMA’s software streamlines live audio workflows for seasoned audio engineers and streaming content creators alike. Built for speed, flexibility, and integration, it supports live broadcasts, esports, corporate events, and streaming. Its features address connectivity, mixing, and mix automation with a modern, software-defined approach.
Proven in the Field
- Powered Eurosport’s Olympic Games Paris 2024.
- Enabled SK Gaming to simplify esports audio with NDI® integration.
Why It Matters
- Modern, software-defined connectivity and mixing.
- Designed for speed, flexibility, and integration.
- Mix automation tailored to live production needs.
What This Means for Ross Video
The acquisition reinforces Ross Video’s commitment to end-to-end live production. With LAMA, Ross customers gain access to fully integrated audio mixing tools that complement existing video workflows—removing silos and streamlining production across on-premises and cloud environments.
Contact Omega Broadcast & Cinema
Want to learn more about LAMA’s audio software or other professional AV solutions? Our team at Omega Broadcast & Cinema is here to help.
Recent Posts
-
Ross Video Acquires LAMA, Adding Advanced Audio Mixing and Cloud Audio Technology
Ross Video Acquires LAMA, Adding Advanced Audio Mixing and Cloud Audio Technology LAMA Mix Softw …Sep 17th 2025 -
New from LiveU LU900Q Portable 4K HDR Live Video Transmission Field Unit
LiveU LU900Q — Portable 4K HDR Live Video Transmission Field Unit Next-generation field unit wit …Sep 15th 2025 -
AJA Debuts New Workflow Solutions — Preorder Now
AJA Debuts New Workflow Solutions — Preorder Now From SMPTE ST 2110 IP-to-baseband conversion to …Sep 12th 2025